Economic agents, urged to participate in the Trademark of the Year

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Posted by: Mazur Rodica

News / Economic

10 Feb. 2021 / 12:30

Economic agents, urged to participate in the Trademark of the Year

The Chamber of Commerce and Industry invites economic agents to participate in the 18th edition of the "Trademark of the Year" contest, which, according to the organizers, is one of the most effective tools for promoting companies based on trademark evaluation, by a professional jury and by consumers. The mission of the competition is to contribute to the development of the country's economy by increasing the competitiveness and increasing the capacities of local enterprises. The stake of the contest is the big prize "Golden Mercury". Traditionally, the distinctions are handed over by the state officials within the “Moldovan Business Gala”, Moldova 1 reports.

"This competition aims to highlight the best practices of brand capitalization, for business development, as well as familiarizing consumers with the most successful brands on the domestic market. The competition is also a platform for promoting the brands of both those already known and those who are in the debut stage," said Viorel Iustin, general director of the State Agency for Intellectual Property.

At the same time, the local enterprises can participate at the same time in the contest "Award for achievements in the field of quality of products and services".

"The award for achievements in the field of quality of goods and services" is a platform to highlight companies that have successfully implemented quality management and to promote modern approaches to quality. This national quality competition is considered as a stage of preparation of the enterprise for their promotion on the foreign market," mentioned Mihai Bîlba, vice-president of CCI.

The contest has reached its seventh edition. Any company in the country can participate in it, regardless of the legal-organizational form, the number of employees and the volume of production.

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